As I mentioned in my last post, adult sites are going to keep shutting down, and sex work is stressful enough as it is. The more you can do now to mitigate potential future stress, the better off you’ll be in the long run. Like all guides, ‘how to move fanclubs fast’ will be updated regularly.
Let’s jump right into it.
Organize your content first.
It’s really easy to post content mindlessly. I do it all the time – grab a picture from my main photo folder, and done. But, down the line, this screws you over when you have to re-upload everything.
Make a big backup folder on your phone, laptop or both. If you want to get super organised, organise by content year, type of content, fetish, if it’s already been watermarked (try to keep an unwatermarked/original copy of all media for any future rebrands, trust me on this one) etc.
Work with your brain on how best to organise things because it’s going to be different for everyone. If you find multiple folders stressful, one big ‘fanclub content’ folder might be best. The important bit is creating a system you’ll keep using because this way, you won’t have to redo this every time you need to post your content somewhere new.
Once you’ve backed up your pictures, MP3s and videos, it’s time to think about captions. Thinking of witty sayings could get pretty old fast if you’re going to mass-post your content. I like to mass upload content using two separate windows downsized to fit the screen so I can keep them both open without switching back and forwards all the time. Sometimes I even use my phone alongside the two windows.
Spread the word and do it thrice.
Don’t mention that you’re going to move fanclubs once and be done with it. While it’s stressful, and you don’t want to feel like you’re spamming, keep posting about your move to get the message across to as many people as possible. Keep telling people. Keep reminding them.
- Social media – Twitter, Instagram, Reddit, TikTok, Telegram etc
- Newsletter subscribers.
- Discord members.
- Post on the OLD fansite with a link to your new one – you might need to bit.ly the link as some sites ban other site names.
- Fans you chat with regularly.
- Update your bio links!
If you can, tell people in advance – 2 to 6 months, but in the current environment, that’s kind of impossible, so tell them as soon as you know.
Make the move appealing.
Unless a site completely shuts down – I’m not including demonetisation in this (*cough* AVN), people won’t move fanclubs. They’ve already signed up, so why should they move? Why should they add their information to yet another site? Look at OnlyFans. Even though it has been shown time and time again to be a bad platform for sex workers – going ‘SFW’ and implementing a ban for explicit content that they reversed after a mass outcry, lots of people still use it as their main platform. It’s easy to see why – there’s a massive amount of traffic still on there.
So, if the site doesn’t shut down, accept that some people might never move fanclubs with you so you can focus on the people that will.
Incentivise your move with free trials of 1-3-6 months, free clips, pictures, custom clip discounts etc. Tell them all about the new site’s features that the old one doesn’t. Is it easier to talk to you? Run by someone trustworthy? Tell your clients.
Make people WANT to move fanclubs by dangling something they want over their heads and reassuring them why the move will be better for everyone.
Treat your fans when they move fanclubs with you.
A personal thank you message, pictures, 1-1 cam availability, videos …
Making the move appealing is great, but small actions after the move can make a BIG difference in client retention. Reinforce that they made the right decision by following you and keep reinforcing it.
Save your username NOW!
Before someone else does! Even if you don’t use that platform, register your name so another person can’t impersonate you and weaken your Google search results.
Brand integrity is vital when moving sites. The easier people can find you, the better.
Content quality control.
When you have to upload your content somewhere new, it’s always a good time to take a frank look at your content and decide whether it fits in with our current plans/persona.
When re-uploading everything, you have to at least skim through it, so keep an eye out for pictures you maybe took in a hurry just to post something that day (guilty), duplicates (definitely guilty), blurred images, and shoddy watermarks. If you download your content from the old site like AVN, the watermarks get downloaded too!
Build your email list.
This way, if another site shuts down or you have to move platforms, you can easily direct everyone on your mailing list to the new site. Since it’s email, clients have a bigger chance of seeing the message because most people check their emails frequently – especially compared to social media burner (porn only) accounts.
The more independent and direct you can make your methods of contacting clients – email and Telegram, the better.
The future of sex work is unknown, so it’s best to be prepared for the continual shutdown of sites by building your fan bases up on multiple platforms, backing up and organising all content, and branching out your social media use (another post coming soon) than being caught unawares and panicking.